Suggest ways that how the motivation and communication theories studied by you Can be applied
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Principles and Practice of Management
Case Studies
Case (20 Marks)
After completing MBA, Sunil decided to
join his father Shiva who was running a chain of apparel stores. It was started
50 years before. His father was an astute businessman having good knowledge and
skills; he turned the business from a single store to a fairly
large and profitable chain of 30
stores. Sunil was a brilliant and was taking keen interest in work. All the
Stores Managers were meeting fortnightly at HO. His major work was
communication and motivation. Although Managers listened carefully to
suggestions in meeting their subsequent actions made Sunil wonder if they had
heeded his advice. He increasingly heard reports that many employees did not
know the company’s goals. He strongly felt that many of them were just doing
their jobs without showing any imagination or drive. Additionally he was
concerned that some of his best managers and people had quit and taken
positions with his competitors. Shiva told his son that his major concerns were
communication and motivation.
Answer
the following question.
Q1.
If you were Sunil what would you say to Shiva?
Q2.
Suggest ways that how the motivation and communication theories studied by you
Can be applied?
Case (20 Marks)
The case chronicles the 200 year old legacy
of the family business of the Rothschild Family. Started by Mayer Amschel
Rothschild in 1790, in Frankfurt, the banking business of the family ruled
Europe for centuries (dominated financially). The 5 sons of Mayer strategically
placed in different financial centers of Europe took advantage of International
events, thus creating their initial wealth.The case focuses on the reasons for
the success and failure of family business at different times. It explores the
concepts of family values, Succession Planning, inheritance planning, growing
entrepreneurs within the family, controlling ownership of business, and adapting
to changing times. Mayer was born in 1744 in a ghetto of Frankfurt known as the
Frankfurter Judengasse, hich was home to
the largest Jewish community in Germany. After losing his parents at the tender
age of twelve, Mayer struggled to make his way
up to become a court Jew . He joined the banking firm of his father’s
colleague, Jacob Wolf Oppenheimer, and later established himself as a rare coin
trader. His clients included the prince of HesseKassel.
The good connections that Mayer
developed during this period earned him the title of court agent. By 1780,
Mayer had become a well known trader of coins, medals, and antiques in Frankfurt
. He made enough money to buy a new house in 1787. The growing circle of
suppliers and customers in his existing business gave him the impetus to move
into the banking business by the early 1790s. Over the next few years, Mayer’s
banking
business achieved remarkable growth
and, by 1797, he was counted among the richest Jews in Frankfurt. Mayer had 5
sons and 5 daughters. By the end of the 18th century, his banking business had
become too big for him to control alone. One of the majorreasons for the
success of the Rothschild family was the individual success of the five sons of
Mayer. According to Amschel, Nathan acted like the commanding general in
London, and the four brothers were like his soldiers and everyone played a very
important role
in taking the family’s business
forward. However, the individual success of the descendants was not under the
control of any single person as the family got bigger from the third generation
onward and the businesses grew more independent. To make every business of the
family a success in the future would be tough without coordination of all the
other family members. Every crisis in Europe opened up new opportunities for
the Rothschild family; rather, they utilized the conditions to their benefit.
When the ghetto of Frankfurt was bombed by the French army in 1796, it reduced
the restrictions placed upon Jews in Germany. As a result, Mayer’s business
flourished and his newly started banking business received a boost.. After the
battle of Waterloo, Nathan and his brothers concentrated on expanding the
business and increasing the wealth of the family primarily by giving loans to
governments. The London House with the help of Paris, Frankfurt, Naples, and
Vienna, between the years 1815 and 1859, issued a total of 50 loans worth 250
million sterling pounds, mainly to governments which were in need . The
Rothschild family banks altogether became the most powerful bank in financial
history and dominated bond issues. According to some industry experts, the
principal contribution of the Rothschild family to nineteenth century
capitalism was the development of the bond market. The early days of the 19th
century saw the introduction of the taxation system and the Rothschild’s style
of operating with a single commercial account couldn’t sustain itself. The
different Houses continued with their separate businesses independently. The
failure of the Rothschild’s Austrian bank in the 1930s, the Nazis seizing the
family’s property in Austria, and the nationalization of the French Bank in the
1980s showed a breakdown in the power and control the Rothschild family had
enjoyed for nearly 200 years...
Answer
the following question.
Q1.
Comment on the success of the family business of Rothschilds and their
strategic moves.
Q2.
Explain how the family beliefs, culture, and faith in religion played an
important role in decision • making of the owners.
Case (20 Marks)
Helen Flagg was an outstanding sales
person in the Ajax Discount Store. She knew the products well, kept up to date
with her recordkeeping and was willing to work overtime whenever necessary.
None of her coworkers came near her level of overall sales performance. Because
of this effective record Helen was promoted to manager of the children’swear department.
Almost from her first day in the new position trouble began to occur. Flagg
complained about her subordinates’ lack of motivation and dedication, feeling
that they were overpaid and that many should be fired. Naturally this caused
difficulty in the department, and two of the better sales people quit abruptly.
Flagg’s superior discussed these problems with her, but after several such
discussions Helen still couldn’t understand why she should approach her job
differently. Finally her superior offered Helen her old job back as a salesperson
with no cut in pay. At first Helen was happy about this switch back to her old
job. No more problems with those lazy employees. But then she became worried
about her lack of success as a manager, and this caused her sales to fall. Even
though her boss reinforcedher on several occasions, telling her that not
everyone can succeed as a manager and that excellent sales people are very
valuable to the store, nothing seemed to give assurance to Helen Flagg.
Answer
the following question.
Q1.
What can Flagg’s boss doing now?
Q2.
Should she have been demoted back to her old position? Why? Why not?
Q3.
Why was she promoted in the first place? Justify.
Q4.
What might her superior have done to help Helen in the managerial assignment?
Case (20 Marks)
After surviving from an attack on her
life from Taliban, Malala intensified her efforts to fight for the Children’s
rights and girls’ education. In her endeavor to achieve the objectives, she had
been awarded the Nobel peace prize award for the year 2014. This case therefore
focuses on the life and work of Malala and provides a discussion point on the
management concepts of motivation and leadership. On December 10, 2014, Malala
Yousafzai (Malala) became the youngest person and the first Pakistani to
receive the Nobel Peace Award. She received the award along with Indian child
rights activist Kailash Satyarthi . Speaking at the event, Malala described
herself as a committed and stubborn person aiming to look at a world where
every child would have access to quality education, every woman would have
equal rights, and where there would be peace in every corner of the world. She
also spokeabout the passion young girls had for education in her region. She
said in a simple yet strong message: “We had a thirst for
education, because our future was right
there in that class room, we would sit and learn and read together.” Malala had
a lot of dedication and motivation towards education and believed it was a boon
to all human beings, especially children.
Answer
the following question.
Q1.
Explain the leadership qualities in Malala.
Q2.
Discuss the life and work of Malala.
Q3.
Explain the motivation behind Malala’s activities.
Q4.
Discuss the reasons for awarding the Nobel peace prize to Malala.
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Project Report and Thesis contact
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ARAVIND – 09901366442 – 09902787224
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